Born From Passion, Perfected By Experience.
IZA’s journey began in a professional hair salon in Sweden, where a team of skilled hairstylists regularly applied hair extensions to their clientele. Recognizing a gap in the market, we realized the need for tape extensions specifically designed with professional hairstylists and Nordic hair in mind.
Working collaboratively as a team, we embarked on a journey of product development. We shared our extensive knowledge and deep understanding of every single aspect of hair extension products, ranging from adhesive quality and tape tab size to hair quality standards and intelligent packaging.
Throughout this process, we carefully considered the specific requirements of professional hair stylists and salons.